Currently, I serve as General Counsel at SweetRush, Inc. We are a custom learning and development company whose technology-driven products and services help support eLearning, instructional design, and culture transformation for corporations and non-profits. I am passionate about the intersection of law and technology and have always believed in the power of education. SweetRush presented the perfect opportunity to support this passion and make a real difference.
SweetRush faces several core challenges – from intellectual property licensing of third-party materials in gaming and virtual reality (VR) applications to meeting and enabling privacy and accessibility features guided by the ADA and WCAG.
My role is unique and ever-changing. Although SweetRush was founded over 20 years ago, the team remains small and dynamic. I love that the general counsel role is a good blend of legal, compliance, risk management, and business advising. I believe that my role directly supports the growth of the business and that my actions help shape and foster SweetRush’s strong employee-centric culture and values.
Looking back throughout the years, my personal and professional growth took many turns and surprising twists. I could have never imagined that a specialized IP/tech transactions practitioner to going in-house. I am surprised by how much I truly enjoy learning about and supporting the overall business and I can envision transitioning to a non-legal role where I can help develop business opportunities and strategic partnerships.
Two things – (1) deep dive and learn about your client’s business (on your own and from your peers); and (2) then share your experiences with others (simplify the problem and share possible solutions). Rinse and repeat. I find that executive teams trust lawyers when lawyers provide legal advice and risk mitigation based on a holistic view of the business and value lawyers when they offer practical business solutions on matters they may have learned on their own.